grat·i·tude
/ˈɡradəˌt(y)o͞od /
noun
The quality of being thankful; readiness to show appreciation for and to return kindness.
(As defined by The Oxford English Dictionary)
We talk a lot about the importance of kindness, no matter the situation, especially when it comes to things like customer service and business practice. But how do we show our appreciation towards those that show us kindness? It’s simple, say thank you and return the favor. Let’s look at how this can impact your business relations inside and out.
Building a Community
Your customers are your business and your vendors make business possible. No matter your industry, this holds true. Building lasting, professional relationships while keeping it appropriate for businesses is not as hard as you think. People are people and showing that you care about their time, company, and work guarantees at least a smile. Showing your appreciation to these people is as easy as thanking them for their time on the phone and wishing them well. When it comes to those with whom you have built solid relations, it never hurts to share recommendations and referrals, offer appropriate sales, or even send an occasional thank you letter in the mail! It is always worth your time to brighten someone’s day.
Now, we know how important our relationships are with our customers and vendors but what about those who provide us services? Often we take for granted the little things and forget that there is a person behind every detail. For example, companies that offer services such as maintenance, cleaning, delivery, etc. are all things that happen behind the scenes and we tend to overlook those hard at work to provide us these luxuries. Showing your gratitude here is as easy as remembering someone’s name and thanking them in person or taking it a step further by giving them a great review via phone call to the company or online. By doing this, not only are you possibly making their day, you could also be setting them up for success at their job!
Business IS Personal
Previously, we talked about how we disagree with business is business here and want to dive in a little further. Each individual that works with you has their own strengths, weaknesses, and way of contributing to the company. By recognizing this, you can learn to encourage your employees, thank them for their contributions and create a great company culture while remaining profitable and professional. Life happens to them just as it happens to you. Getting to know those you work with every day and remembering special life events, such as birthdays, is a great way to build up relations and make someone feel appreciated. Who doesn’t want to come to work in a supportive, positive community?
To Sum It Up
Selflessness is the biggest factor of kindness and gratitude. While both have their benefits, try and focus on the positive impact it has on the individual at the receiving end. It doesn’t have to be a grand gesture, a simple smile and thank you will do. Appreciating those who make your business possible from the inside out and never taking for granted the little things creates an environment in which people can thrive. Be kind and return the kindness, it’s the little things in life.