One of the beauties of the internet is that a company is no longer limited by geography and, when done right, it can increase a business’s productivity. There are many advantages to a business starting to do business online and reaching potential customers globally. However, a business must also be able to harness traffic that is ultimately driven by search engines. So, how does a company go from traditional sales to e-commerce? Lermit Ramon Diaz of SCTools, an industrial cutting tool distributor, hosts this week’s #USAMfgHour on Twitter to address just that.


